Narendra Kumar was part of the first ever graduating class from National Institute of Fashion Technology (1990) while it was still being run in conjunction with FIT, New York, and Trent Polytechnic, UK. The NK line for both men and women is based on modern cuts and silhouettes but integrates the luxurious aspects of specially woven Indian fabrics and hand-crafted detailing to maintain a couture feel to the line. In addition, NK’s company, Arenah Design Studio, undertakes various corporate identity clothing projects for international companies such as Marriott Group of Hotels, Taj Group of Hotels, HSBC Bank, Kotak Mahindra Bank, Unilever etc. The company works with some of India’s leading textile manufacturers in creating fashion brands and imaging the brands for relevance to the Indian market.